The Best Ways to Send Out Promo Codes to Your Customers

Promo codes are a great way to encourage your customers to try out new features or products from you. They’re also a fantastic way to increase your sales and get the word about your products out into the world. With so many companies promoting their goods and services, it can be difficult for smaller businesses to stand out. Promo codes are one of the best ways to do this, but there are many different ways in which you can use them. Here we look at some of the best ways to send out promo codes for your customers.

Personalize Promo Codes for Special Events

Who doesn't like receiving gifts on special occasions? Connect with your clients on a deeper level by generating specific promo codes celebrating personal milestones.
An easy example would be a client's birthday. send out a celebratory promo code for one of the client's most purchased sessions, memberships or products. Want to show clients you are grateful for their business? Share personalized coupons for their anniversary with your business, celebrating the connection made between you two. When customers feel seen and connected to you and your business, they will be more likely to recommend it to friends and continue purchasing from you.

Cause for Celebration

Who said every day can't be a holiday? Tie into special events and turn them into engaging sales! Whether it’s a changing of the season, an established sales day, or a holiday - use those events in your sales efforts. Furthermore, you can choose specific and or lesser-known days that are relevant to your business type and turn them into revenue-generating sales. A few examples could be - the begging of the school year for tutors, international dog day for dog groomers and daycares, or happiness awareness month for wellness centers

Use Codes to Entice Customers to Try Something New

If you have a new product or service that you would like more customers to try, sending them a promo code for a reduced price or for free is a great way to entice them to give it a go. This will help to spread the word about your new offering and will allow you to gather valuable feedback from customers, which can help determine future decisions.  You can also require customers to leave feedback on their experience with the service to redeem the promo code. This will help you to better understand how your customers feel and make improvements if necessary.

Keep the Customer's Eyes on the Prize

Another great way to use promo codes is by running a contest with the code as the prize. This is a fun way to get customers to try out your products and engage with your brand, which can benefit your business in the long run. For example, if your company is hosting a giveaway for a product or service, you can give customers a promo code to redeem the prize. This will entice more customers to enter the contest and help you to spread the word about your brand.

Combine Promo Codes in Your Upsell Efforts

If your company offers memberships and subscriptions, you can use a promo code to encourage clients to cancel their current subscriptions and purchase a more extensive package. The ability to switch subscriptions is a feature that many subscription services offer and is often overlooked by customers. By sending the customers a promo code that switches their subscription to something different, you can encourage your customers to give something new a try and benefit from the ability to switch subscriptions. For example, if a client purchased a ten-session pinch card, offer them a promo code for a twenty-session punch card and open the door to an easy upsell.

Set Conditions

Let customers know that if they purchase a specific product or take advantage of a specific feature, they will receive a discount on the subscription or a product. This will help entice customers to purchase from you and engage with your brand, which can greatly benefit your business in the long run. If you are hosting a special event or seminar, for example, you can gift the attendees a promo code for a related product. This can be a great way to get more people on board with your services and help them to benefit from them even more.

Promo codes are a great way to get the word out about your products and services and encourage customers to try new things from you. They are also a fantastic way to increase your sales and get the word about your products out into the world. There are many ways to include promo codes in your sales efforts. With Arbox's promo code feature, all that is left to do is choose the method you would like to use.