Branding Your Fitness Business

Branding might sound like a thing that very big companies do because they have too much money and they’re looking for places to waste it. I’m here to tell you that branding is one of the most important things you’ll do in your business, no matter if you just started yesterday or you’ve been in […]

How Branding Positively Impacts Your Fitness Business, Part 2

In the previous article, we covered the basics of how branding can help you stand out from the crowd in the fitness world. Now, let’s take a deeper look at how branding your fitness business internally can help you grow even more.  Branding to Breed Familiarity Arbox offers a branded members mobile app, and as […]

How Branding Positively Impacts Your Fitness Business, Part 1

It’s no secret that the fitness industry is jam packed with so many different types of exercise clubs and studios available to the public. We’re not even talking about run-of-the-mill gyms. There’s CrossFit, yoga and pilates studios, MMA studios and of course more specific places like those focusing on functional or HIIT training. Even within […]