When it comes to data management and reporting, many new business owners are usually scared off or label themselves as “not numbers people”. Sorry to be the bearer of bad news, but to run a successful business and grow that business year after year, staying on top of your data and analyzing reports is essential.
That’s why, reporting and data tools are some of the key features offered within fitness management platforms. We know that many coaches, trainers and fitness enthusiasts started their businesses with the full intention of training and interacting with their members, not running numbers. So, we’re here to help. Let’s break down what data management is, how reports can help your business and how to become a master in these often-neglected areas of fitness business management.
What You Need to Know About Data
Data management sounds a lot fancier than it really is, but in reality you’re probably already going over your data on a regular basis without even realizing. If you track your membership totals, your monthly financials, attendance records and staff operations then you’re managing your data. The difference between knowing you have 5 paying members and knowing how many more members you need to add next quarter to increase your revenue is where data management comes into play.
You need to analyze what’s going on with your gym or studio, understand what those numbers mean and interpret them into changes and tweaks to your business that will help you succeed.
Don’t Be Scared
Of course, the number one rule when approaching data management is to not be afraid of it. You don’t need to hire a data analyst if you’re running a yoga studio. Like we mentioned above, let the fitness management platform do all the heavy lifting.
Your platform should provide you with easily digestible data snippets to be able to understand what’s going on with all of your most important metrics:
- Active and inactive members
- Sales and outstanding debts
- Staff shifts
- Lead conversions and statistics
- Booking cancelations
- And so much more
No matter your experience or background with data management and reporting, during the daily whirlwind of business management there are going to stats that you just need to know right away. Having the ability to view simple and streamlined data and reports within your fitness management platform will help make you a data expert in no time.
Utilizing Data and Reporting Features
When logging into the Arbox platform, gym and studio owners are immediately presented with a real-time data dashboard, providing essential statistics to digest at a glance. Fitness business owners can understand nearly everything they need to know about what’s going on inside their facility at any given time just by logging into the platform. That’s why we’re stressing just how simple data management can be as a gym or studio owner – and why you shouldn’t be afraid to embrace it.
In addition to the data dashboard, the Arbox platform offers a vast array of reports that can be pulled up to display all of the data relevant to your business across many different sectors.
Optimize Your Data Management
Unfortunately for those without data management experience it’s a necessity to running your business. That’s why at Arbox we’re making the data and reporting process as optimized and simple as possible. To learn more about how Arbox reporting can help you grow your business, talk to one of our expert team members today by clicking here.